Happy Returns to provide returns software to Dressbarn

SEP 17, 2020

Happy Returns has announced a partnership to provide returns software and reverse logistics for Dressbarn, a leading women’s apparel retailer. Happy Returns powers the returns portal on Dressbarn’s website and enables Dressbarn shoppers to buy online and drop-off returns in person at Happy Returns’ nationwide network of physical Return Bars.

Due to the ongoing pandemic, Happy Returns announced modifications to its in-person drop-off service in June 2020, which allow businesses like Dressbarn to continue to serve customers while remaining contact-free for returns.

In terms of user functionality, Dressbarn shoppers receive a QR code to enable box-, label-, and contact-free returns for an immediate refund or exchange. In the first 30 days since launch, over 75 per cent of Dressbarn shoppers have opted to drop off returns in-person rather than enduring the hassle and wait of returning via USPS. Dressbarn shopper feedback on the return experience has been overwhelmingly positive, earning a Net Promoter Score of 90 for the ease, speed, and safety of the service, according to a press release by Happy Returns.

“Happy Returns is a natural fit for our ecommerce-first strategy. Having enjoyed our physical stores for decades, our shoppers are accustomed to the convenience of in-person returns. To meet these customer expectations while also growing our online presence, Happy Returns’ network provides Dressbarn shoppers with the accessibility of a physical drop-off location while still maintaining a contactless experience,” Dressbarn CEO, Shayan Zadeh said.

Retail Ecommerce Ventures (REV) acquired Dressbarn’s IP in late 2019. Since then, REV has continued to acquire a portfolio of omni-channel retailers, including Modell’s, Pier 1 Imports, Linens n’ Things, Franklin Mint, and The Book People. The company is reinventing these brands as digital, ecommerce platforms to service the modern shopper.

Happy Returns began re-opening its Return Bar network in May and now counts over 500 drop-off locations in 150 metro areas nationwide.

Article was originally published here.

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